Area type
Unitary Authority
Population
256,622
GDP
£6.9 billion
Average salary
£31,845
Labour force
159,523
Job Density
0.84
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The Gross Domestic Product (GDP) in Stoke-on-Trent was worth an estimated £6.9 billion in 2019, according to figures published by the ONS. Stoke-on-Trent's GDP growth between 2018 and 2019 was 2.3% per year. Compare GDP by area.
The Health industry is the largest in Stoke-on-Trent based on the number of jobs, accounting for 20.2% of roles in the area.
2019 ONS figures suggest that there are 134,000 jobs in Stoke-on-Trent, which has a working-age (aged 16-65) population of 159,523. The 2019 job density in Stoke-on-Trent is 0.84, meaning there are 0.84 jobs per member of the Stoke-on-Trent working-age population.
Stoke-on-Trent had a mean average salary for full-time employees of £31,845 in 2021. Stoke-on-Trent's unemployment rate is 4.1% as of 2021. Compare unemployment rate by area.
The 2019 labour force or working-age population in Stoke-on-Trent is 159,523 or 62.2% of the total population.
In 2021, 95.9% of the labour market was recorded as employed, above the 94.8% average rate for England. Of those employed, 9.8% are self-employed, and 90.2% are employees.
The Annual Population Survey for 2020 published by the ONS reports the percentage of the Stoke-on-Trent working-age (aged 16-64) population who have a degree or higher is 28.5%, which is below the 42.8% degree qualification rate for England.
Over 51% of the Stoke-on-Trent working-age population have at least 2 A-levels (or equivalent), and 12% have no qualifications.
Qualifications classifications
Main page: Stoke-on-Trent Salary
The average salary in Stoke-on-Trent as of 2021 is £31,845. Between 2020 and 2021, average salaries fell by £483. Compare average salaries by area.
Stoke-on-Trent's salary growth rate is -1.49% per year based on changes in average salary between 2020 and 2021, which is 1.49% lower than the average salary growth rate in Stoke-on-Trent over the past 9 years.
Business data published by the ONS in 2020 show the most common job group in Stoke-on-Trent is Elementary Administration & Service Occs, accounting for 11% of all roles in the area. In England as a whole, the largest job group is Business & Public Service Assoc. Professionals.
The fastest-growing type of job in Stoke-on-Trent is Secretarial And Related Occupations, with roles increasing 78% between July 2020 and July 2021. In England, the fastest-growing type of role is Corporate Managers And Directors.
Occupation | Number | Percentage | CHANGE |
|---|---|---|---|
| Elementary Administration & Service Occs | 13,800 | 11.3% | -24.6% |
| Caring Personal Service Occupations | 12,100 | 9.9% | -0.8% |
| Business & Public Service Assoc. Professionals | 9,900 | 8.1% | 41.4% |
| Administrative Occupations | 9,900 | 8.1% | 37.5% |
| Sales Occupations | 7,400 | 6.1% | 27.6% |
There was a 2% decrease in roles between 2019 and 2020. In England as a whole, there was a 2% decrease.
Based on the total number of jobs, the largest industry in Stoke-on-Trent is Health. Other major industries include Manufacturing, Retail, which represents over 10% of roles in Stoke-on-Trent.
Financial & Insurance companies make up 1% of the Stoke-on-Trent economy that's lower than the average for England as a whole (~3%).
4% of the total jobs in Stoke-on-Trent are in Information and Communication, one of the key sectors for the future, below the 5% of jobs in England as a whole.
Industry | Number | Percentage |
|---|---|---|
| Health | 24,000 | 20.2% |
| Manufacturing | 14,000 | 11.8% |
| Retail | 12,000 | 10.1% |
| Transport & Storage | 11,000 | 9.3% |
| Business Administration & Support | 9,000 | 7.6% |
The fastest-growing industry in Stoke-on-Trent is Professional, Scientific & Technical, with jobs in the sector increasing 13% between 2019 and 2020 from 4,000 to 4,500. In England more broadly the fastest-growing industry is Healthcare.
The industry with the biggest decline in Stoke-on-Trent between 2019 and 2020 was Mining, quarrying & utilities, which saw an 40% decrease in roles, going from 1,500 to 900. In England more broadly the industry with the biggest year on year decline was Arts, entertainment & recreation, with roles decreasing by 8%.
The Information and communication industry includes many of the top companies of the future. In Stoke-on-Trent, the number of roles in this sector has fallen by 0% over the past year, below the 1% annual increase seen in England.
Stoke-on-Trent Demographics
Stoke-on-Trent Crime
Rental Market of Stoke-on-Trent
2021 UK Business Count data published by the ONS show there are 35 large businesses in Stoke-on-Trent, making up 0.5% of total businesses - in England, 0.4% of businesses are large. A large business is defined as having over 250 employees.
There are 135 medium-sized businesses based in Stoke-on-Trent, making up 2.1% of total businesses - in England, 1.5% of businesses are medium-sized. A medium-sized business is defined as having between 50 and 249 employees.
There are 740 small businesses based in Stoke-on-Trent, making up 11.5% of total businesses - in England, 8.3% of businesses are small. A small business is defined as having between 10 and 49 employees.
Stoke-on-Trent's unemployment rate is 4.1% that's 1% lower than the average unemployment rate for England as a whole. Unemployment rates are the number of unemployed people as a percentage of the working-age population.
The main group within the unemployment population is Long-term Sick, representing 33.9% of the unemployed population.
Secondary classifications include groups: student, looking after family, other, all of which represent over 10% of the unemployed population.
In England as a whole, students are the main group within the unemployed population, accounting for 28.9% of the unemployed population.
Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2021. Data sources: ONS Local statistics