Area type
Non-metropolitan District
Population
142,177
GDP
£4.6 billion
Average salary
£34,650
Labour force
97,089
Job Density
1.11
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The Gross Domestic Product (GDP) in Norwich was worth an estimated £4.6 billion in 2019, according to figures published by the ONS. Norwich's GDP growth between 2018 and 2019 was 4.6% per year. Compare GDP by area.
The Retail industry is the largest in Norwich based on the number of jobs, accounting for 12.3% of roles in the area.
2019 ONS figures suggest that there are 106,000 jobs in Norwich, which has a working-age (aged 16-65) population of 97,089. The 2019 job density in Norwich is 1.09, meaning there are 1.09 jobs per member of the Norwich working-age population.
Norwich had a mean average salary for full-time employees of £34,650 in 2021. Norwich's unemployment rate is 5.5% as of 2021. Compare unemployment rate by area.
The 2019 labour force or working-age population in Norwich is 97,089 or 68.3% of the total population.
In 2021, 94.5% of the labour market was recorded as employed, below the 94.8% average rate for England. Of those employed, 7.6% are self-employed, and 92.4% are employees.
The Annual Population Survey for 2020 published by the ONS reports the percentage of the Norwich working-age (aged 16-64) population who have a degree or higher is 40.9%, which is below the 42.8% degree qualification rate for England.
Over 64% of the Norwich working-age population have at least 2 A-levels (or equivalent), and 7% have no qualifications.
Qualifications classifications
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Main page: Norwich Salary
The average salary in Norwich as of 2021 is £34,650. Between 2020 and 2021, average salaries grew by £1,478. Compare average salaries by area.
Norwich's salary growth rate is 4.46% per year based on changes in average salary between 2020 and 2021, which is 4.46% higher than the average salary growth rate in Norwich over the past 9 years.
Business data published by the ONS in 2020 show the most common job group in Norwich is Science, Research, Engineering And Technology Profs, accounting for 11% of all roles in the area. In England as a whole, the largest job group is Business & Public Service Assoc. Professionals.
The fastest-growing type of job in Norwich is Caring Personal Service Occupations, with roles increasing 164% between July 2020 and July 2021. In England, the fastest-growing type of role is Corporate Managers And Directors.
Occupation | Number | Percentage | CHANGE |
|---|---|---|---|
| Science, Research, Engineering And Technology Profs | 7,800 | 11.1% | 62.5% |
| Elementary Administration & Service Occs | 7,700 | 10.9% | -32.5% |
| Caring Personal Service Occupations | 7,400 | 10.5% | 164.3% |
| Teaching And Educational Professionals | 5,300 | 7.5% | 47.2% |
| Business & Public Service Assoc. Professionals | 5,300 | 7.5% | 6.0% |
There was a 0% decrease in roles between 2019 and 2020. In England as a whole, there was a 2% decrease.
Based on the total number of jobs, the largest industry in Norwich is Retail. Other major industries include Education, Health, which represents over 10% of roles in Norwich.
Financial & Insurance companies make up 4% of the Norwich economy that's higher than the average for England as a whole (~3%).
4% of the total jobs in Norwich are in Information and Communication, one of the key sectors for the future, below the 5% of jobs in England as a whole.
Industry | Number | Percentage |
|---|---|---|
| Retail | 11,000 | 12.3% |
| Education | 10,000 | 11.2% |
| Health | 9,000 | 10.1% |
| Business Administration & Support | 8,000 | 9.0% |
| Accommodation & Food Services | 7,000 | 7.8% |
The fastest-growing industry in Norwich is Mining, Quarrying & Utilities, with jobs in the sector increasing 29% between 2019 and 2020 from 350 to 450. In England more broadly the fastest-growing industry is Healthcare.
The industry with the biggest decline in Norwich between 2019 and 2020 was Motor trades, which saw an 25% decrease in roles, going from 3,000 to 2,250. In England more broadly the industry with the biggest year on year decline was Arts, entertainment & recreation, with roles decreasing by 8%.
The Information and communication industry includes many of the top companies of the future. In Norwich, the number of roles in this sector has risen by 17% over the past year, above the 1% annual increase seen in England.
Norwich Demographics
Norwich Crime
Rental Market of Norwich
2021 UK Business Count data published by the ONS show there are 35 large businesses in Norwich, making up 0.7% of total businesses - in England, 0.4% of businesses are large. A large business is defined as having over 250 employees.
There are 130 medium-sized businesses based in Norwich, making up 2.7% of total businesses - in England, 1.5% of businesses are medium-sized. A medium-sized business is defined as having between 50 and 249 employees.
There are 590 small businesses based in Norwich, making up 12.4% of total businesses - in England, 8.3% of businesses are small. A small business is defined as having between 10 and 49 employees.
Norwich's unemployment rate is 5.5% that's 0% higher than the average unemployment rate for England as a whole. Unemployment rates are the number of unemployed people as a percentage of the working-age population.
The main group within the unemployment population is Student, representing 31.6% of the unemployed population.
Secondary classifications include groups: looking after family, long-term sick, other, all of which represent over 10% of the unemployed population.
In England as a whole, students are the main group within the unemployed population, accounting for 28.9% of the unemployed population.
Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2021. Data sources: ONS Local statistics