Area type
Non-metropolitan District
Population
105,167
GDP
£2 billion
Average salary
£31,877
Labour force
55,585
Job Density
0.78
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The Gross Domestic Product (GDP) in North Norfolk was worth an estimated £2 billion in 2019, according to figures published by the ONS. North Norfolk's GDP growth between 2018 and 2019 was 2.1% per year. Compare GDP by area.
The Retail industry is the largest in North Norfolk based on the number of jobs, accounting for 13.7% of roles in the area.
2019 ONS figures suggest that there are 43,000 jobs in North Norfolk, which has a working-age (aged 16-65) population of 55,585. The 2019 job density in North Norfolk is 0.77, meaning there are 0.77 jobs per member of the North Norfolk working-age population.
North Norfolk had a mean average salary for full-time employees of £31,877 in 2021. North Norfolk's unemployment rate is 3.5% as of 2021. Compare unemployment rate by area.
The 2019 labour force or working-age population in North Norfolk is 55,585 or 52.9% of the total population.
In 2021, 96.5% of the labour market was recorded as employed, above the 94.8% average rate for England. Of those employed, 20.5% are self-employed, and 79.5% are employees.
The Annual Population Survey for 2020 published by the ONS reports the percentage of the North Norfolk working-age (aged 16-64) population who have a degree or higher is 34.7%, which is below the 42.8% degree qualification rate for England.
Over 53% of the North Norfolk working-age population have at least 2 A-levels (or equivalent), and 7% have no qualifications.
Qualifications classifications
Main page: North Norfolk Salary
The average salary in North Norfolk as of 2021 is £31,877. Between 2020 and 2021, average salaries fell by £1,112. Compare average salaries by area.
North Norfolk's salary growth rate is -3.37% per year based on changes in average salary between 2020 and 2021, which is 3.37% lower than the average salary growth rate in North Norfolk over the past 8 years.
Business data published by the ONS in 2020 show the most common job group in North Norfolk is Administrative Occupations, accounting for 14% of all roles in the area. In England as a whole, the largest job group is Business & Public Service Assoc. Professionals.
The fastest-growing type of job in North Norfolk is Skilled Construction And Building Trades, with roles increasing 200% between July 2020 and July 2021. In England, the fastest-growing type of role is Corporate Managers And Directors.
Occupation | Number | Percentage | CHANGE |
|---|---|---|---|
| Administrative Occupations | 5,700 | 14.4% | 137.5% |
| Other Managers And Proprietors | 5,100 | 12.9% | 13.3% |
| Corporate Managers And Directors | 4,500 | 11.4% | 114.3% |
| Sales Occupations | 3,800 | 9.6% | 72.7% |
| Skilled Construction And Building Trades | 3,600 | 9.1% | 200.0% |
There was a 1% increase in roles between 2019 and 2020. In England as a whole, there was a 2% decrease.
Based on the total number of jobs, the largest industry in North Norfolk is Retail. Other major industries include Accommodation & Food Services, Health, which represents over 10% of roles in North Norfolk.
Financial & Insurance companies make up 1% of the North Norfolk economy that's lower than the average for England as a whole (~3%).
1% of the total jobs in North Norfolk are in Information and Communication, one of the key sectors for the future, below the 5% of jobs in England as a whole.
Industry | Number | Percentage |
|---|---|---|
| Retail | 5,000 | 13.7% |
| Accommodation & Food Services | 5,000 | 13.7% |
| Health | 4,500 | 12.3% |
| Manufacturing | 3,500 | 9.6% |
| Agriculture, Forestry & Fishing | 3,000 | 8.2% |
The fastest-growing industry in North Norfolk is Information & Communication, with jobs in the sector increasing 25% between 2019 and 2020 from 400 to 500. In England more broadly the fastest-growing industry is Healthcare.
The industry with the biggest decline in North Norfolk between 2019 and 2020 was Mining, quarrying & utilities, which saw an 33% decrease in roles, going from 450 to 300. In England more broadly the industry with the biggest year on year decline was Arts, entertainment & recreation, with roles decreasing by 8%.
The Information and communication industry includes many of the top companies of the future. In North Norfolk, the number of roles in this sector has risen by 25% over the past year, above the 1% annual increase seen in England.
North Norfolk Demographics
North Norfolk Crime
Rental Market of North Norfolk
2021 UK Business Count data published by the ONS show there are 5 large businesses in North Norfolk, making up 0.1% of total businesses - in England, 0.4% of businesses are large. A large business is defined as having over 250 employees.
There are 50 medium-sized businesses based in North Norfolk, making up 1.2% of total businesses - in England, 1.5% of businesses are medium-sized. A medium-sized business is defined as having between 50 and 249 employees.
There are 435 small businesses based in North Norfolk, making up 10.3% of total businesses - in England, 8.3% of businesses are small. A small business is defined as having between 10 and 49 employees.
North Norfolk's unemployment rate is 3.5% that's 2% lower than the average unemployment rate for England as a whole. Unemployment rates are the number of unemployed people as a percentage of the working-age population.
The main group within the unemployment population is Student, representing 27.9% of the unemployed population.
Secondary classifications include groups: looking after family, long-term sick, retired, all of which represent over 10% of the unemployed population.
In England as a whole, students are the main group within the unemployed population, accounting for 28.9% of the unemployed population.
Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2021. Data sources: ONS Local statistics